IndiPlay is an innovative platform designed for publishers and agencies who want to independently manage and monetize multimedia content. IndiPlay allows you to optimize creative workflows and transform live broadcasts into sustainable and profitable digital assets.

Since its launch, the service has offered advanced automation tools to turn radio shows and interviews into on-demand products and text articles, using artificial intelligence. To date, approximately 40 radio stations and podcast publishers in Italy, Switzerland, United Kingdom, and United States use the IndiPlay platform for a wide variety of use cases.

More than 45,000 episodes of original podcasts and on-demand radio content published with IndiPlay, and more than 30 million calls per month from publishers connected to the AdServer/SSP, demonstrate the strength of the ecosystem that has grown around IndiPlay platform. It stands out for its ability to grant publishers direct control over data and advertising, while also ensuring human, specialized technical support.

IndiPlay has now launched new features dedicated to Video, to publish Vodcasts and TV on Demand, enabling multi-channel distribution on apps, Smart TVs and websites.

Podcast Management (Audio)

The platform was created with a strong specialization in audio, offering tools for podcasting and catch-up radio.

• Advanced podcast hosting: in addition to the basic features, it offers APIs, VAST connectors (including cascading ones), pre- and post-roll injection, support for the publisher’s Internet domain, and integrations for corporate use, whether SaaS or on-premises
• Automation: programs can be automatically recorded during their radio broadcast (catch-up radio) and published on publisher-owned apps and websites, as well as major podcast listening platforms, including metadata and advertising, without the need for manual editing
• AI-based creation: artificial intelligence allows podcasts to be generated from text (text-to-speech), then episodes will be packaged by automatically adding intros, outros, and background music
• Professional quality: among the platform’s features are loudness control and multiband sound processing, ensuring consistent volume and optimized sound that expresses personality

Evolution in Vodcast (Video)

IndiPlay recently extended its capabilities to Vodcasting and TV on Demand, maintaining the same philosophy of autonomy.

• Feed flexibility: each channel can be configured as audio-only, video-only, or in combined mode with two separate RSS feeds (audio and video)
• Audio-Video Synergy: publishers can automatically extract the audio track from uploaded videos or manage different versions for the two formats (for example, a specific edit for Vodcasts with sound effects or a higher-quality recording for audio Podcasts)
• Format Conversion: the system manages video file compliance for different viewing platforms and strictly adheres to Apple’s RSS feed guidelines
• Video to Text: similar to the established Radio to Text features, which automatically transform broadcast radio programs into articles for publishers’ websites, it is now possible to obtain articles from television programs or video interviews: the AI-based solution also allows for the generation of short episode descriptions, all with translations into multiple languages ​​and always with the option of human supervision and validation.

Distribution, Monetization and Ownership

For both Podcasts and Vodcasts, IndiPlay guarantees an independent ecosystem:

• Multi-channel distribution: content is accessible on mobile apps, websites, smart TVs, and car dashboards, with apps developed by IndiPlay, its partners, or third-party solutions that can connect via standards such as RSS, VAST, and well-documented APIs
• Independent monetization: thanks to a partner AdServer/SSP or any AdServer/SSP connected via standard VAST tags, you can manage direct advertising campaigns or access programmatic advertising
• Data control: the goal is to bring listeners to the publisher’s properties to collect first-party data and maintain independence from large OTT platforms, while leveraging them for distribution, content visibility, and audience engagement; data and advertising are managed server-side, allowing for visibility and monetization of all traffic, regardless of the player used
• Human Support: IndiPlay offers human technical support with decades of experience in Radio stations management, and in analysis, design, development and system integration in the Broadcast, Audio and IT sectors, as well as rapid problem resolution

The Video Option, like the AI ​​Option and the Audio Processing Option, can be activated on existing IndiPlay accounts or included when opening new ones. To request further information, please use the form at the bottom of the page.

IndiPlay,
digital audio Ecosystem.
With the human touch.

IndiPlay,
digital audio Ecosystem.
With the
human touch.